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Evidence-Based Question (EBQ)

Do rewards change behavior?

  • Units 3 and 4
  • 7 points
  • About 45 minutes

You read summaries of three studies on one topic, make a claim that answers the question, then back it up twice with evidence from two different sources, explaining each piece of evidence with a different psychology concept. On the exam: Question 2 of 2 in the 70-minute free-response section (Section II); 7 points, 16.65% of the exam score. About 45 minutes, including 15 minutes to read.

The question and its sources

Read the three sources, then answer Parts A, B and C. In Parts B and C you must cite the source you use, either in parentheses, as in '(Source 1)', or in your sentence, as in 'According to Source 2, ...'. Write in complete sentences and use psychological terms. Question: Using the sources, develop and justify an argument about whether giving rewards is an effective way to change behavior.

Source 1

Introduction: Researchers tested whether a classroom point system would increase homework completion.

Participants: 102 sixth-grade students (52 girls and 50 boys) in four classes at one middle school in Ohio took part with parental consent and student assent.

Method: Two of the four classes were randomly selected to use a point system for 8 weeks; the other two classes continued as usual. In the point-system classes, students earned 1 point for each completed homework assignment and could trade 10 points for 15 minutes of free time or a small school-supply prize. Researchers recorded the percentage of homework assignments completed for 4 weeks before the program, during the 8-week program, and for 4 weeks after the points stopped.

Results and Discussion: During the program, the point-system classes completed significantly more homework than the comparison classes (see the table). After the points stopped, their completion rate fell but stayed above its level before the program.

Source: Hypothetical study summary, written for practice (not a real published study)

Source 1 table: Percentage of homework assignments completed

ClassesBefore programDuring programAfter points stopped
Point-system classes58%86%69%
Comparison classes60%61%59%

Source: Hypothetical data

Source 2

Introduction: Researchers studied whether rewarding children for an activity they already enjoy changes how often they choose it later.

Participants: 72 children aged 3 to 5 at two preschools on a university campus who, during two weeks of observation, spent at least 10% of their free-play time drawing. Parents gave consent.

Method: Children were randomly assigned to one of three conditions. In the expected-reward condition, children were told they would get a 'Good Artist' certificate with a gold star if they drew pictures, and then received it. In the unexpected-reward condition, children drew pictures and then received the same certificate as a surprise. In the no-reward condition, children drew pictures and received nothing. Two weeks later, observers who did not know each child's condition recorded the percentage of free-play time each child spent drawing.

Results and Discussion: Only the expected-reward group showed a significant drop in the time it spent drawing.

Source: Hypothetical study summary, written for practice (not a real published study)

Source 2 table: Percentage of free-play time spent drawing

ConditionBefore the studyTwo weeks after
Expected reward16%8%
Unexpected reward17%16%
No reward16%15%

Source: Hypothetical data

Source 3

Introduction: Researchers tested whether the pattern in which rewards are given affects how long a new exercise habit lasts once the rewards stop.

Participants: 180 adults aged 25 to 60 (60% women) who exercised less than once a week signed up for a 12-week study through a fitness app.

Method: During weeks 1 to 6, participants earned app points, which could be exchanged for gift cards, for logging a 30-minute workout confirmed by a fitness tracker. Participants were randomly assigned to one of two groups. The every-workout group earned points after every logged workout. The unpredictable group earned points after a randomly chosen one-third of workouts, on average, and received three times as many points each time, so both groups could earn the same total. During weeks 7 to 12, no points were given. The app recorded the number of workouts per week.

Results and Discussion: Before the study, participants averaged 0.6 workouts per week. During weeks 1 to 6, both groups worked out about equally often (3.1 versus 2.9 workouts per week). During weeks 7 to 12, the every-workout group averaged 1.2 workouts per week, while the unpredictable group averaged 2.3.

Source: Hypothetical study summary, written for practice (not a real published study)

Suggested time: 45 minutes

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Part (a)

1 point

Make a specific, defensible claim, grounded in psychological science, that answers the question.

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Part (b)

3 points

(i) Drawing on one of the sources, give at least one specific, relevant piece of evidence that backs your claim. (ii) Explain how the evidence you gave in B(i) backs your claim by applying a perspective, theory, concept or research finding from AP Psychology.

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Part (c)

3 points

(i) Drawing on a different source from the one you used in Part B, give another specific, relevant piece of evidence that backs your claim. (ii) Explain how the evidence you gave in C(i) backs your claim by applying a perspective, theory, concept or research finding from AP Psychology that is different from the one you used in Part B(ii).

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